Prof. Shruti Goyal is Assistant Professor - Psychology at FLAME University. She received her Master’s Degree in Cognitive Science and has completed Bachelor’s Degree in Psychology from University of Allahabad. She holds a Doctorate Degree in Cognitive Science from IIT, Gandhinagar.

As a research associate at IIT Gandhinagar, she has worked under project India on “Early detection of Alzheimer’s using Individualized Brain Atlases and Machine Learning in multilateral project on Brain functional connectivity in health diseases”

Her research aims at understanding decisions under uncertainty. She has specifically studied description-experience gap and gain-loss asymmetry during her doctoral work. Her research interests include Decision making, Behavioural economics, Neuromarketing & Learning.

JOURNAL ARTICLES

• Goyal, S., & Miyapuram, K. P. (2019). Feedback influences discriminability and attractiveness components of probability weighting in descriptive choice under risk. Frontiers in Psychology, 10, 962.


• Goyal, S., Miyapuram, K. P., & Lahiri, U. (2015, November). Predicting consumer's behavior using eye tracking data. In2015 Second International Conference on Soft Computing and Machine Intelligence (ISCMI) (pp. 126-129). IEEE Xplore.

BOOK CHAPTERS

• Pal, M., Sahai, A., Goyal, S. (2022). Wellbeing in the Internet Era and its Emotional Dimensions. Envisioning India's Future (pp. 247 - 253). Bloomsbury Publishing


• Indrajeet, I., Goyal, S., Miyapuram, K. P., & Ray, S. (2020). Models of making choice and control over thought for action. Cognitive Informatics, Computer Modelling, and Cognitive Science: Volume 2: Application to Neural Engineering, Robotics, and STEM, 65.

CONFERENCE PRESENTATIONS

• Goyal, S., Miyapuram, K.P. (2019). Effect of Context Relevant Initial Information on Gain-Loss Asymmetry, 6th Annual Conference of Association for cognitive science, BITS Pilani, K K Birla Goa Campus, December 10-12th, 2019.


• Goyal, S., Miyapuram, K.P. (2019). Role of emotional experience on descriptive choices under risk, 29th Annual Convention of National Academy of Psychology (NAOP), India & International Conference on “Making Psychology Deliverable to the Society”, Pondicherry University, December 20-22th, 2019. (Oral)


• Goyal, S., Miyapuram, K.P. (2019). Decisions under Risk: Factors Affecting Descriptive Choices, Young Investigators Meeting IIT Jodhpur, October 31-2, 2019.


• Goyal, S., Miyapuram, K.P. (2018). Influence of Anchors on Loss Aversion, Society for Judgement and Decision Making, New Orleans, November 17-19, 2018.


• Goyal, S., Miyapuram, K.P. (2018). Risk Attitude in Gain and Loss Domain: A Study on Indian Population, 5th Annual Conference of Association for cognitive science, IIT Guwahati, October 10-12, 2018. (Oral)


• Goyal, S., Miyapuram, K.P. (2017). Risk Attitude in Gain and Loss Domain With and Without Feedback: A Study on Indian Population, Society for Judgement and Decision Making, Vancouver, November 10-14, 2017.


• Goyal, S., Miyapuram, K.P. (2017). Risk as Variance VS Risk as Expected Loss: , 4th Annual Conference of Association for cognitive science, University of Hyderabad, October 5-7, 2017.(Oral)


• Goyal, S., Miyapuram, K.P. (2017). Effects of Variance and Loss in Risky Decision Making, TAPMI-MAX PLANCK Winter School on Bounded Rationality, TAPMI, January 09-15, 2017.


• Goyal, S., Miyapuram, K.P. (2016). Effects of Response Stimulus Interval on Learning in Serial Reaction Time Task, 3rd Annual Conference of Association for cognitive science, IIT Gandhinagar, September 5-7, 2016.


• Goyal, S., Pammi, V.S.C. (2014). Reward positivity and Framing Intertemporal Different Behavioral Interpretations choice: An ERP Investigation, 1st Annual Conference of Association for cognitive science, New Delhi, March 3-5, 2014.